When Data Cries and Emotion Calculates...
Jun 24, 2025 — 07:20 am - 7:30 AMAuditorium
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Description
Can we truly measure what moves us?
In this unique session, we'll discuss figures, tech, and event KPIs.
But above all, we'll talk about what makes an event resonate: the gaze, the emotion, the connection.
Because in the event industry, data alone is meaningless, but when used well, it elevates the human experience.
Through the eyes of Lionel Malard, a professional with hundreds of events seen, experienced, and analyzed, this session invites us to:
- Question the relationship between data and emotions
- Understand how tech can serve the sensitive
- Express (and listen to) what we truly expect from an event
A great way to gain perspective for this opening session of the ParisEventForum!


